Artinside Gallery+

ARTINSIDE GALLERY

The first Art Gallery without walls, in Augmented Reality

Artinside Gallery is the first art gallery without walls: a new and avant-garde form of exhibition that allows you to display and promote your artworks using new technologies such as Augmented Reality (AR) and Cloud Computing. 

Augmented Reality is a technology that allows you to enrich your sensorial perception by superimposing a digital content (in our case, visual works of art) on the real world. 

And it is precisely thanks to the synthesis between the real world and the digital world – made available through a smartphone or tablet – that Artebinaria can offer you, and the visitors of Artinside Gallery, an absolutely engaging and innovative sensorial and emotional experience.

Your Pavilion

Artinside Gallery provides you with a “Pavilion”: your own virtual exhibition space consisting of 5 rooms, and containing up to 25 artworks. 

The artworks displayed in your Pavilion are high-resolution digital images, which are then “materialized” in the real world around each visitor in life-size and in 3D.

 

The “Artinside Gallery+” App, and the Visitors

Visitors access your Pavilion through an app (called “Artinside Gallery+“, available fo free on iPhone and iPad), which allows them to admire your artworks in the surrounding space, as if they were hanging on invisible walls. 

Using the app, visitors can also access information about each artwork, they can read your artistic biography, and they can use the contact details you provide to easily get in touch with you. 

Through Augmented Reality, visitors can therefore physically move around the rooms of your Pavilion, approach an artwork to observe its details, move away to get an overall view, move to the side to observe it from different perspectives, or even move around a virtual room to observe the artworks exhibited inside it. 

Artebinaria develops its applications using Apple devices and technologies: the “Artinside Gallery+” app is therefore available free of charge on hundreds of millions of iPhones and iPads worldwide.

 

Video in Augmented Reality

The “Artinside Gallery+” app allows anyone to easily record amateur videos during visits to your Augmented Reality Pavilion, wherever they are. 

If you wish, you can also request the services of one or more photographers or video-makers of your choice to create professional Augmented Reality videos of your Pavilion, set anywhere in the world, in the most suitable locations to highlight your artworks.

If you have an iPhone or iPad, you will also be able to create your own video presentations of your artworks in Augmented Reality, wherever and whenever you like, which you can then distribute and share.

Artebinaria also offers you the opportunity to make a professional Augmented Reality video of your Pavilion, shot outdoors in prestigious locations in Florence, the cradle of the Renaissance.

Adopting Artinside Gallery, you have three options:

Free Edition

  • 1 Exhibition Room (5 arworks) in your Personal Pavilion
  • For 3 months (non-renewable)
  • Receive your personal QR Code Card.

 

 

 

 

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Pro Edition

  • Up to 5 Exhibition Rooms (up to 25 Artworks) in your  Personal Pavilion
  • For 6 months (renewable)
  • Possibility to modify the contents after the third month
  • Receive your personal QR Code Card.

 

 

 

 

 

Gold Edition

  • Up to 5 Exhibition Rooms (up to 25 Artworks) in your  Personal Pavilion
  • For 3 months (renewable)
  • Video in Augmented Reality of your Pavilion
  • Receive your personal QR Code Card.
  • Assistance and supervision by the Art Director of Artebinaria
  • Marketing campaign and promotion of your Pavilion by Artebinaria
  • Receive your personal QR Code Card.
 

Free Edition

Your participation in the free exhibition includes the setting up of your own pavilion with an exhibition room (5 artworks) for a period of 3 months (not renewable).

You will also immediately receive your personal QR Code Card.

Your pavilion will be visible in Augmented Reality by visitors all over the world, through the “Artinside Gallery+” app, downloadable for free on the App Store.

 

Pro Edition

Your participation in the Pro Edition includes the setting up your own Pavilion, with 5 rooms (for a maximum of 25 artworks), for a period of 6 months, which you may renew at your discretion. 

After three months, you will have the opportunity to change the composition of your rooms, with other artworks of your choice, which Artebinaria will replace on your behalf in your Pavilion.

You will also immediately receive your personal QR Code Card.

Your pavilion will be visible in Augmented Reality by visitors all over the world, through the “Artinside Gallery+” app, downloadable for free on the App Store.

Gold Edition

Your participation in one of the 15 pavilions, supervised by Artebinaria’s Art Director, will allow you to receive her assistance in all phases of the setting up of your Pavilion (from the selection of the most suitable artworks to their arrangement in the virtual rooms). 

You will also receive a professional video of your Pavilion, produced for you by Artebinaria outdoors in prestigious locations in Florence. Artebinaria will also use this video in a Social Media Marketing Campaign to promote you on social networks with content that will capture thousands of Contemporary Art enthusiasts and professionals.

You will participate in the promotion of your Pavilion on Artebinaria’s blog, YouTube channel, Facebook and Instagram, and you will be included in the newsletters Artebinaria periodically sends to all its subscribers.

Your pavilion will be visible in Augmented Reality by visitors all over the world, through the “Artinside Gallery+” app, downloadable for free on the App Store.

The exhibition in your Pavilion will last 3 months. At the end of this period, after receiving the Official Certificate of Participation, you may choose whether to renew your participation in the Pavilion in the “Gold Edition”,  to continue your exhibition in the same Pavilion, but in the “Pro Edition”, or to end your journey in Artinside Gallery.

A Note About the Costs

Artebinaria is a tech company, and could have included its own e-commerce system in Artinside Gallery+. It is, however, the company’s firm opinion that the buying and selling of works of art, as unique and valuable assets, must necessarily pass through traditional human relations – involving artists, art galleries, agents, collectors and art dealers – and is not suited to pure e-commerce, which is more suited to the buying and selling of consumer goods.

Precisely for this reason, Artinside Gallery+ does not contain any form of sale of the artworks exhibited, and consequently Artebinaria does not receive in any way, either directly or indirectly, any form of commission for the sale of the artworks displayed in the pavilions.

 

Your QR Code Card

Artebinaria also provides each exhibitor (artist or art gallery) with a special personal QR Code Card to accompany their pavilion, representing a direct invitation to visit, which can be displayed on their website, on their social channels, or printed as a business card or inserted in a brochure, or sent to anyone as a message attachment. 

By simply scanning the QR Code Card from within the Artinside Gallery+ app, visitors are taken directly and automatically into the digital pavilion connected to the QR Code Card, with the rooms and artworks materializing around them in augmented reality.

Write to us to request information about your pavilion. We will reply within a few hours. Thank you!

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